A Compton, California native and CEO, Dr. Theresa Price, founded the National College Resources Foundation(NCRF), a 501c3 non-profit organization, in 1999 in response to the passing of California’s Proposition 209, which banned affirmative-action programs in California colleges. Since its inception, the organization has secured and distributed more than $1.5 billion in scholarships and grants and has helped over 600,000 students (over 450,000 first-generation students)get into college. NCRF has produced over 200 College Expos; over 49 virtual college and career expos were held during the pandemic.

Dr. Price graduated from California State University Long Beach with a bachelor’s degree in Broadcast/Journalism and a minor in Speech Communications, and in 2016she received an Honorary Doctorate Humane Letters from Virginia University of Lynchburg. After noticing a surge in high school dropout rates, primarily among underserved and underrepresented students, she was determined to make a difference. As a strong proponent of education and having few resources, Dr. Price set out to create/find something to help curtail the high school dropout rate and offer resources to help underserved, underrepresented, at-risk, and low-resource, homeless, and foster students. She wanted to give them hope, and they needed a greater chance of success.

With a heart to help and no idea of the magnitude of what she was about to embark upon, Dr. Price launched the Black College Expo™, a portal providing college resources for as many as possible. Now, 23 years later, NCRF is a fully staffed educational enhancement agency based in Southern California, providing educational services to schools and groups nationwide. In addition, her staff provides the production support, marketing, and outreach for the Black College Expo™, a fourteen-city tour with a presence in Los Angeles, Oakland, Sacramento, San Diego, Seattle, Atlanta, DC/Maryland, Detroit, Houston, Dallas, Chicago, Miami, North Carolina, and New York, along with several other California based education driven events including the Latino College Expo™, and Students Think S.T.E.A.M. Expo. Dr. Price’s passion and concern for the future of our youth transcends color, religion, socioeconomic status, and gender. Dr. Price’s outreach stretches beyond the educational system by hosting exclusive events for athletes, such as HBCU Football Combine, HBCU Basketball Showcase, and Softball Showcase, which has helped over 1500 athletes get athletic scholarships while providing support to help athletes get their degrees. In addition, Dr. Price S.T.E.A.M. Initiative has spearheaded the building of dedicated Liquid Fuel Rocket Laboratories at colleges to increase innovation in rocketry and space exploration and diversity in STEAM.