Tiffany Johnson has led a varied existence, contributing to her business prowess. Born to working singer/songwriters, she came into this world as part of the music industry. Family friend and honorary godfather, legendary Chuck Landis, took her under his wing the day she entered the world. Tiffany learned budgets while in elementary school and completed her first business plan at 8. She participated in her first marketing and PR meeting at age 12. Tiffany was then given the reins of an aspect of one of Chuck’s many businesses before her 13th birthday. Tiffany is a classically trained ballerina who taught her poise under pressure, stamina, grace, structure, and an incredible work ethic from a young age.
However, Tiffany learned she did not like the bright lights of the stage or the spotlight that accompanied it. She found herself consistently drawn to the business aspects of making things work. She took a job at KLAC, producing the LA Lakers radio show and simultaneously working in their marketing and PR departments. She received her first press pass at age 18, contributing to campaigns such as Pepsi Clear with Magic Johnson. Always insatiable, Tiffany decided to venture out and establish her own company. Her first success was in wedding and party planning and coordination. What started locally soon became a well-established, high-end business, attracting clients from all sides of the spectrum and financial base. An outside company took notice of her enterprise and invested in Tiffany, her knowledge, and the business. She continued moving forward, expanding the company into its full-service enterprise. There was no longer a need to outsource any of the work. Like every good start-up leader, she sold it to a larger organization.
After having her son, Spencer, an international corporation contacted Tiffany, enlisting her help mending their public relations and publicity. She stepped in and soon had garnered the name “the fixer. “At this point, she was working as an independent contractor. Realizing the depth and breadth of her skills, the firm offered her a position within their organization, planning and coordinating all of their promotional events. After a short time, she was given a company within the company, which she ran for many years; before joining Visual Arts Entertainment, Tiffany was a consultant in marketing, PR, management, HR, and finance for a multitude of organizations both inside and outside the entertainment and music industry. In 2010, she decided to put down roots and join Emmy Award-winning filmmaker Shane Stanley at the helm of Visual Arts Entertainment.